Social Signals and Their Role in SEO | SiteProNews


Greater onus is placed on social signals, or social ranking factors, than ever before. This article looks at the main social networks and which signals are given greater weight by the search engines.

50 Amazing Facts and Figures About Google | Jeffbullas's Blog

By Ashley Bryan

Here are some amazing facts and figures about Google including how many searches it does each day. How many …read more

Source: Scoop it

  

Good article on Social Media and content curation

The good guys at Seomoz have written this article about content curation; http://www.seomoz.org/blog/social-media-curation-guide .  Well worth a read in light of increasing use of social signals as part of Google ranking algorithms.

Is SEO Marketing?

To be precise, is Search Engine Optimisation considered to be a marketing activity?

We think so. It all comes down to tying your overall marketing strategy to online SEO activities.

The more that you know (and can tell an SEO company) about your target customer, then the better for eventual Google search page results. Why?  Because content and target markets work together.

The Role of the SEO Agency in your Marketing Team

In order to attract more customers, it is essential to hire a reliable SEO Agency to work hand-in-hand with your marketing team. Without appropriate search engine optimisation strategies, the efforts of the marketing department may well be wasted. For those with no marketing co-ordinator, it’s even more vital to get professional help for your business’s online marketing. It is therefore necessary to hire a SEO company that has a solid understanding about your products and services.

How to Choose a Good SEO Company

When you’re searching online for an SEO Company to improve your website’s search engine results, there’s probably two things on your mind:  excellent results and good value pricing. Many claim to have both. But what are some telltale signs that an SEO provider is a good one?

Why SEO Consultants Enquire About Conversion Rates

These days it pays to have an SEO Consultant take a ‘birds eye view’ of your company’s online activity, along with making tweaks to your website’s words.

Why SEO Services Are Best Tailored To Your Business

SEO services are not “one type fits all”. While it might be tempting to choose a Search Engine Optimisation package based on your budget or how much you want results, it may be better to get a cherry-picked box of SEO activities tailored for your business.

SEO Observations for February 2013

This month I have observed and read the following related to Google and the SEO industry:

Suspected Google Brand Update mid-January

Affordable SEO – DIY or Paid Professional?

In the Search Engine Optimisation industry, there’s a broad range of choices: do-it-yourself (trial and error or get training), pay a solo SEO Consultant, or pay a large SEO company, for at least six months.